Global, 24th October 2023: ZEE5 Global, the world’s largest streaming platform for South Asian content, marked the raging success of ‘Gadar 2’ as it became the biggest OTT blockbuster on the platform. It was watched in 180+ countries and trended across multiple countries including the US, UK, Australia, UAE, and Canada. The movie successfully broke records with over 300 million+ watch minutes globally.
Interestingly, Gadar: Ek Prem Katha also witnessed a surge in viewership, recording a 5x growth in viewership during the period. Over 80% of the viewership in international markets was driven by Connected TVs for the perfect large screen experience.
To further celebrate the icon’s birthday, fans in India presented a spectacular Bollywood extravaganza. They dressed as the blockbuster’s lead character Tara Singh and performed the actor’s iconic dance moves to further celebrate the success of the movie. Adding to the celebrations, fans also presented a mosaic picture of Sunny Deol as Tara Singh. The event concluded with a joyous cake-cutting ceremony, creating a festive atmosphere.
Archana Anand, Chief Business Officer, ZEE5 Global, said, “We are thrilled by the global success of ‘Gadar 2’ marked by its record-breaking 300 Million+ watch minutes on our platform. The sequel to one of Hindi cinema’s all-time blockbuster hits, Gadar 2 has made waves internationally and is yet another strong testament to our unwavering commitment to bringing the biggest stars and the best of South Asian content to our global audiences.”
Sunny Deol thanked his fans for being a part of this epic celebration. He said, “Fans have always made me feel very special on my birthday special but this year has been truly amazing. It’s overwhelming to see the response and love I have received.”
He added, “Tara Singh’s journey in Gadar 2 has been incredibly close to my heart, and witnessing the overwhelming response from my fans on my birthday is truly humbling. Their love and support have made this celebration an unforgettable one. I am immensely grateful for their constant encouragement and the opportunity to share this special moment with them. Moreover, the incredible watch minutes of Gadar 2 on ZEE5 Global is a testament to the enthusiasm of our audience; I express my heartfelt gratitude to all the fans of Tara and Sakina.”
Gadar 2 continues the saga of Tara Singh and Sakina’s love amidst the India-Pakistan partition, portraying the challenges of a couple separated by the conflict. With an engaging narrative, the film offers a poignant portrayal of love transcending borders and time.
Viewers can catch Gadar 2 and other upcoming blockbusters by subscribing to ZEE5 Global and availing of the limited-time special discount offers.
